Mammha App Privacy Policy
The Mammha App’s mission is to create the gold standard of maternal mental health care so that every mother, birthing person, and family thrives. We wrote this policy to help you understand what information we collect through our app and how we use it, and what choices you have about it.
How we collect information:
The information we collect depends on how you interact with us, the services you use, and the choices you make. We collect information about you from different sources and in various ways when you use our services, including information you provide directly, information collected automatically, information from third-party data sources, and data we infer or generate from other data.
Information you provide: When you sign up for or use Mammha App, you share certain information, such as:
Common personal information and identifiers: We collect name, username or alias, and contact details such as email address, postal address, and phone number.
Demographic data: In some cases, we request that you provide or you may offer age, gender, marital status, and similar demographic details.
Payment information: If you make a purchase or other financial transaction, we collect credit card numbers, financial account information, and other payment details.
Account access information: We collect information such as a username or account number in combination with a password, security or access code, or other credential that allows access to an account.
Contents of communications: We collect the contents of messages you send in chats and message boards in our app.
Health data: We collect and analyze information concerning your health, such as mood, sleep, and self-care habits.
Sensitive demographic data: We may collect information about racial or ethnic origin, or religion that you may provide or we infer throughout the app in order to better support you.
Technical information collected automatically when you use the Mammha App: When you use our Mammha App, certain internet and electronic network activity information gets created and logged automatically. Here are some of the types of information we collect:
Log data: When you use the Mammha App, our servers record information (“log data”), including information that your browser automatically sends whenever you visit a website, or that your mobile app automatically sends when you’re using it. This log data includes your IP address, browser type and settings, and the date and time you used the Mammha App.
Geolocation data: Depending on your device and app settings, we collect geolocation data when you use our Mammha App. For example, we may infer your general geographic location (such as city, state, and country) based on your IP address.
Cookie data: We also use cookies, web beacons, mobile analytics and advertising device IDs, and similar technologies. We use these technologies in websites, the Mammha App, and online services to collect personal data (such as the pages you visit, the links you click on, and similar usage information, identifiers, and device information) when you use our services, including personal data about your online activities over time and across different websites, apps, or online services. For more information on our use of cookies, please see our Cookie Policy.
Device information: In addition to log data, we collect information about the device you’re using the Mammha App on, including the type of device, operating system, settings, unique device identifiers, and crash data.
Usage data and customization: When you’re onthe Mammha App, we use your screen score and mood data to customize your experience. We also automatically log the website from which you came to our site, pages you viewed, how long you spent on a page, access times, and other details about your use of and actions on our website.
Information collected from third-party services: We also obtain the types of information described above from third parties. These third-party sources include, for example:
Information our advertisers share with us: We also get information about you and your activity from our advertising partners and other third parties we work with. For example, online advertisers or third parties share information with us to measure, report on, or improve the performance of ads for the Mammha App.
When you are asked to provide your information, you may decline or use browser or device controls to prevent certain types of data collection. In some cases, if you choose not to provide information that is necessary, some services or features may not be available or fully functional.
What we do with the information we collect:
We’re committed to providing a service that’s relevant, interesting, and personalized. To do that, we use your information to provide and improve your experience. For example:
Purposes of Use
Categories of Information
Product and service delivery. To provide and deliver products and services, including fulfilling your order, troubleshooting, and personalizing our services.
Contact information, demographic data, payment information, content and files, identifiers and device information, geolocation data, log data, usage data, sensor data, inferences.
Sensitive Information: Account access information, sensitive demographic data, contents of communications, screen data, and mood tracking.
Business operations. To operate our business, such as billing, accounting, improving our internal operations, securing our systems, detecting fraudulent or illegal activity, and meeting our legal obligations.
Contact information, demographic data, payment information, content and files, identifiers and device information, geolocation data, log data, usage data, sensor data, inferences.
Sensitive Information: Account access information, sensitive demographic data, contents of communications, screen data, and mood tracking.
Product improvement, development, and research. To improve our product and services, develop new products and services, and conduct user research (surveys, interviews).
Contact information, demographic data, payment information, content and files, identifiers and device information, geolocation data, log data, usage data, sensor data, inferences.
Sensitive Information: Account access information, sensitive demographic data, contents of communications, screen data, and mood tracking.
Personalization. To understand you and your preferences to enhance your experience and enjoyment using our services.
Contact information, demographic data, payment information, content and files, identifiers and device information, geolocation data, log data, usage data, sensor data, inferences.
Sensitive Information: Account access information, sensitive demographic data, contents of communications,screen data, and mood tracking.
Customer support. To provide customer support and respond to your questions.
Contact information, demographic data, payment information, content and files, identifiers and device information, geolocation data, log data, usage data, sensor data, inferences.
Sensitive Information: Account access information, sensitive demographic data, contents of communications.
Communications. To send you information, including confirmations, invoices, technical notices, updates, security alerts, reminders, support, and administrative messages.
Contact information, demographic data, payment information, content and files, identifiers and device information, geolocation data, log data, usage data, sensor data, inferences.
Sensitive Information: Sensitive demographic data.
Marketing. To communicate with you about new services, offers, promotions, rewards, upcoming events, and other information about our services and those of our selected partners.
Contact information, demographic data, payment information, content and files, identifiers and device information, geolocation data, log data, usage data, sensor data, inferences.
Sensitive Information: Sensitive demographic data.
Advertising. To display advertising to you.
Contact information, demographic data, payment information, content and files,identifiers and device information, geolocation data, log data, usage data, sensor data, inferences.
Sensitive Information: Sensitive demographic data.
We combine data we collect from different sources for these purposes, and to give you a more seamless, consistent, and personalized experience.
How and when we share your information:
We may share your information with, for example:
Financial services and payment processing: When you provide payment data, for example to make a purchase, we will disclose payment and transactional data to banks and other entities as necessary for payment processing, fraud prevention, credit risk reduction, analytics, or other related financial services.
Corporate transactions: We may disclose your information as part of a corporate transaction or proceeding such as a merger, financing, acquisition, bankruptcy, dissolution, or a transfer, divestiture, or sale of all or a portion of our business or assets.
Legal and law enforcement: We will access, disclose, and preserve your information when we believe that doing so is necessary to comply with applicable law or respond to valid legal process, including from law enforcement or other government agencies.
Safety, security, and protecting rights: We will also disclose your information if we believe it is necessary to:
Protect our users and others; for example, to prevent spam or attempts to commit fraud, or to help prevent the loss of life or serious injury of anyone.
Operate and maintain the security of our services, including to prevent or stop an attack on our computer systems or networks.
Protect the rights or property of ourselves or others, including enforcing our agreements, terms, and policies.
Advertising providers: Third-party analytics and advertising companies also collect personal data through our website and Mammha App, including identifiers and device information (such as cookie IDs, device IDs, and IP address), geolocation data, log data, and inferences based on and associated with that data, as described in our Cookie Policy. These third-parties may combine this data across multiple sites to improve analytics for their own purposes and for others. For example, we use Google Analytics on our website to help us understand how users interact with our website; you can learn how Google collects and uses information at www.google.com/policies/privacy/partners.
How long we keep your information:
We keep your information only so long as we need it to provide our services to you, fulfill the purposes described in this policy, comply with our legal obligations, resolve disputes, and enforce our agreements. Actual retention periods can vary significantly based on your expectations and consent, the sensitivity of the data, the availability of automated controls, and our legal or contractual obligations.
Your rights and choices:
Our goal is to give you simple and meaningful choices regarding your information. If you have a Mammha App account, many of these controls are built directly into your settings. For example, you can:
Edit information in your profile at any time.
Close your account at any time. When you close your account, we’ll deactivate it and delete your account data. (Please note that there may be legal reasons for us to keep your data, such as if we receive a law enforcement request asking us to preserve data.)
In some jurisdictions, these controls and choices may be enforceable as rights under applicable law.
Access and portability of your information: We can usually share this with you in a portable format within 30 days of you asking us. To request data export, please contact us at support@getmammha.com using the email address tied to your Mammha App account.
Correction and deletion of your information: You can log into your profile to update your information, or delete your data at any time by closing your account. Please note that there may be legal reasons for us to keep your data, such as if we receive a law enforcement request asking us to preserve data. To request account deletion, please contact us at support@getmammha.com and use the email address tied to your Mammha App account.
Object to us processing your information: You can ask us to stop using your information for certain purposes, including when we use your information to send you marketing emails or SMS messages. If you opt-out of receiving marketing messages from us, we may still send you updates about your account, such as when you request reminders from us to log in.
Targeted advertising: To learn how to opt-out from or change your preferences for targeted advertising, please visit our Cookie Policy.
Browser or device controls: To learn how to use browser and device controls to express your choices, including the Global Privacy Control, please visit our Cookie Policy. If you have questions, please don’t hesitate to contact us.
Research participation:
We are committed to validating our approach to closing gaps in maternal mental health care. We publish using only aggregated, de-identified data.
State-specific disclosures:
If you are a resident of California, Virginia, Utah, Colorado, or Connecticut, you have certain rights and choices you should know about:
Notice at Collection: You have a right to receive notice of our practices before or when we collect your information, including the categories of information and sensitive personal information collected, the purposes for which such information is collected or used, whether such information is sold or shared, and how long such information is retained. You can find those details in this policy under the headers above.
Right to Know: You have a right to see the information we have collected about you. You may request your information by contacting us at support@getmammha.com using the email address tied to your Mammha App account. You also have a right to request additional information about our collection, use, disclosure, selling or sharing of such information. You can find those details in this policy under the headers above.
Rights to Request Correction or Deletion: You also have rights to request that we correct inaccurate information about you or delete your information. You can log into your profile to update your information, or delete your data at any time by logging into your account or by contacting us at support@getmammha.com using the email address tied to your Mammha App account. Please note that there may be legal reasons for us to keep your data, such as if we receive a law enforcement request asking us to preserve data.
Right to Opt-Out/Right to Limit Use and Disclosure of Sensitive Personal Information: You have a right to opt-out from the “sale” or “sharing” of your personal information. You also have a right to limit our use of sensitive personal information for purposes other than to provide the Mammha App. As a wellness service, the information we collect often pertains to your health.
Mammha App does not sell or share the personal information of children or teens.
Right Against Discrimination: The Mammha App will never discriminate against you for exercising these rights.
You may designate, in writing or through a power of attorney, an authorized agent to exercise these rights on your behalf. Before accepting such a request from an agent, we will require the agent to provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us.
Lastly, under California Civil Code section 1798.83, also known as the “Shine the Light” law, California residents who have provided personal information to a business with which they have established a business relationship for personal, family, or household purposes (“California Customers”) may request information about whether the business has disclosed personal information to any third parties for the third parties’ direct marketing purposes.
Changes to this policy:
We may change this policy from time to time and if we do, we’ll post any changes on this page. If you continue to use Mammha and Mammha Care after those changes are in effect, you agree to the new policy. If the changes are significant, we may provide more prominent notice or obtain your consent to the changes.
Contact us:
The best way to get in touch with us is by emailing support@getmammha.com.
